My creative ideas usually come in the middle of the night, while I am driving to a customer appointment or at one of my kid's sporting events. So, how do you find the creative yet still stay focused?
We all balance a hundred things, right? Here are some of my favorite tools that you can try.
1. Old fashioned notepads - I know, I know. I help people with online marketing for a living and my #1 is a notepad? Ha ha. Well, I found that my husband did not appreciate the glow of my cell phone as I typed in my latest ideas in the middle of the night. Plus, long ago, I learned to write in the semi-dark. So, I keep a notepad beside my bed. When I wake up with that brilliant thought, I jot it down. Then, the next day, I rip it off and take it with me to the office so I can add it to my list.
2. Triplog - While I use a notepad for ideas, I hate writing down my mileage. And, folks, I travel all over Minnesota and Iowa seeing customers. So, I use Triplog. I set it to only sync during the day into early evenings. Plus, it does not record my weekends. And, it is GPS activated so as soon as I go over 5 mph, it kicks in. All I have to do is let it run. Bliss. :)
3. Sticky Notes App - I love this app. I have my grocery list on it, a list of movies I want to rent, notes about website changes, ideas (yep, I do digital too) and more. Even recipes and a Christmas gift list. You can color code it and check things off. Satisfies my need to check things off - accomplished. Plus, I can open an text note and hit my mic on my phone and talk. Then, my smart phone records it all and I can save it on my sticky note. Hellooo convenience. It is my portable notepad.
Of 'course, there is brainstorming. I love coaching small businesses on ideas to help them grow. The key is after you have the creative ideas and those "ah-ha"