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Did you know you can back up your Facebook Page?   Watch my quick video so you know how and why to back up your Facebook page.   It's easy!   Just like you maintenance your computer, it is important at times to back up your social just in case something happens.  

For example, one Owatonna retail business was working with a social media content creator that was not local.  They had her hours wrong, spelling errors and more within her posts.  When she decided to discontinue the contract, they took down her page.  If she had backed it up, at least the images would still be at her disposal.  

Westbrack Marketing is a locally owned agency in Southern Minne...

Father's Day for a small business can be an often overlooked business growth opportunity.  At Westbrack Marketing, we work with several businesses on their marketing campaigns.  Here are some Father's Day Small Business Marketing Ideas you can implement in your own business. 

1.  Hold a contest in your store, like a Dad's Day Drawing.  Let customers print off a coloring page or drawing page from your website.  Then, have them bring it into your store.  You can hang them on a wall, in your storefront.  You can judge them yourself, or put photos on a Google Doc and share it on social media and ask people to vote.  There's a million ways to use this simple, yet fun promotion.   Remember, bring thos...

September 28, 2016

When the Mayor of the city stops by your office, you say "yes".  Actually, when she stopped by and asked me to help with the City of Medford Marketing Brochure to help educate residents on the need for a new fire hall, I immediately said "yes".  Much of what Westbrack Marketing does is online marketing, yet I did receive awards for my advertising back my newspaper days so I knew this project would work out.

Initially, I set up the brochure as a full-color promotional piece.  However, when the printing quotes came in, the city asked for a one-color flyer.  The great thing about this is that I was able to work with a LOCAL printer and keep even more dollars in the Southern Minnesota area and Steele Cou...

Ok, I am the first to admit it.  I'm not a big selfie gal.  And, video...well, I love to produce them for others but do not like to film myself.  Yet, I can think of no better way to talk with you.  Plus, if you know me, you know I am a "talker".  I love to talk marketing, share ideas and help businesses grow. 

 

Heck, I have been doing that since 1993 when I helped a greenhouse in Oskaloosa, IA triple her business.  Back then, marketing was easy.  You put an ad in the newspaper and watched for the people.  Now, it requires online marketing, multiple ways to connect and getting to know your customer.  And, yep, even video.  The great news is that I have been helping customers with...

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August 27, 2019

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